Project Timeline 2005–2010

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The Matrix

The Matrix is a scenario planning tool created by the project to help generate hypothetical futures about the future of television and the world around it.

The Matrix is composed of four quadrants – imagined worlds determined by two axes – Access (Totally open at one end and closed at the other), and Content control (Totally controlled at one end, totally uncontrolled at the other). Each quadrant reflects a dominant mood or theme, and expresses the limitations and/or opportunities that are highlighted depending on its degree of openness, closure, control and lack of control.

The four quadrants are: Any Port in a Storm, Wrestling the Octopus, The Cork in the Bottle, and Riding the Tiger.


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Title & Details

Extract

A PDF presentation of an earlier website created for the OTB project.
November 09 OTB Website Presentation (Download PDF)


My summary notes from meeting with Ian Davis (December 08) re suggestions for progressing Matrix design.
Quadrants
Suggests we redo the elements in the quadrants to make their key parameters tighter. The quadrants should show:

  • Defining influences (drivers)
  • Opportunities and threats that rule consequences
  • Hypothesis
  • Stories

As we have it the opportunities and threats act as a list …(continue reading)


This version of the Outside the Box Dossier was prepared in October 2009, and contains an overview of the matrix and drivers as tools for driving the research process, and two appendices (both of which are featured on this site)  – a collection of “A day in the life of … 2018″ stories, and a compilation of interview summaries organised …(continue reading)


Attendees

  • Andy Donovan, Director, Inter-Arts   (AD)
  • Libby Christie, Executive Director, Arts Funding (LC)
  • Nick Herd, Director, Research and Strategic Analysis (NH)
  • Jackie Bailey, Research Analyst  (JB)
  • Annmarie Chandler, OTB Facilitator (AC)
  • Ross Gibson, OTB Facilitator (RG)

Focusing Question

Where are the Arts in the Future of Australian Television?

Draft Agenda for the workshop

  • 9.30am – Introduction

…(continue reading)


Attendance

Present: Ross Gibson, Philip Bell, Carolyn McKay, Annmarie Chandler, Ben Goldsmith (via Skype),
Apologies: Hugh Pattinson

Revisions to Matrix

Each member of the group discussed their revisions to the drivers.
It was noted in the discussion that Hugh was currently unavailable for this discussion of the technology driver and we would still need to do this with him.
The …(continue reading)


A brief report summarising activities since the forum at the end of 2008 before I head off for a year in Italy (at least that’s the plan!)   I will still be working on the project but the main activities will continue in my absence thanks to the efforts of the main team.
We have sought and received feedback from …(continue reading)



Present: Ross Gibson, Andy Lloyd James, Philip Bell, Hugh Pattinson, Carolyn McKay, Annmarie Chandler, Ben Goldsmith (via shaky Skype)

Revisions to Matrix

There was general agreement with the thrust to the revisions to the Matrix so far.
This will proceed with a review of the quadrants and matrices for the 6 key drivers, as well as the overview matrix.

    …(continue reading)


    Forum held Thursday, 27 November 2008 at SCA, Sydney University, Callan Park.

    Participants

    • Lesley Osborne, ACMA (LO)
    • Christian Bernecker (CB)
    • David Court (DC)
    • Michael Frankel MF)
    • Ian Gardiner (IG)
    • Malcolm Smith (MS)
    • Beth Fair (BF)
    • Rafael Pustkowski (RP)
    • Tania Chambers, NSWFTO (TC)
    • Guy Gadney, PBL Digital (GG)
    • Ross Gibson, Research Leader (UTS)(CI)(RG)
    • Philip Bell,  Research Leader (UNSW (CI)(PB)
    • Andy Lloyd James,  Partner

    …(continue reading)


    Present: Carolyn McKay, Ross Gibson, Hugh Pattinson, Ben Goldsmith (via Skype), Philip Bell, Andy Lloyd James, Annmarie Chandler

    Budget

    Ross reported that the budget is in good shape but is still bound up in slow motion by respective research offices, and has not been transferred from UTS.

    ARC Report

    Ross reported that the most significant reporting season for the OTB …(continue reading)